Article: Raffles President Outlines Initiatives for the Americas; e-Enabling and Amrita Spa Support Raffles, Swissotel Brands; Plans Extend Raffles Imprint, Offer Customers Multiple Lifestyle Choices.

LOS ANGELES -- Raffles International Hotels and Resorts, of Singapore, which acquired Swissotel in June 2001, plans to introduce in 2002 a number of branded marketing and consumer programs in the Americas, including the United States, Raffles International president and chief operating officer, Jennie Chua, said here today. Ms. Chua's announcement marked the start of her four-city visit to company properties in Beverly Hills (Raffles L'Ermitage), Chicago (Swissotel Chicago), New York (Swissotel New York, The Drake) and Washington, D.C. (Swissotel Washington, The Watergate).

"We are pleased to introduce several inter-related programs designed to extend the ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!