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Article: Maximize Intranet Value -- Tell Them About It!
- Article from:
- Info-Tech Advisor Newsletter
- Article date:
- January 11, 2000
CopyrightCOPYRIGHT 2000 InfoTech Research Group. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Sources: CIO Web Business Magazine
Your intranet can have real business value as the consolidation point for mission critical information and network-based tools. That potential will be lost, however, if you don't market it effectively. As one intranet veteran said to CIO Magazine, "The success of an intranet is about 60 percent communication, 40 percent technology."
The key to your intranet communications plan is to involve everybody in the process of building the intranet, and then communicate specifically how the intranet responds to their needs.
1. Send out a memo to key people explaining that intranet development (or redevelopment) is ...