Magazine article from our research archive:

Well-being demands monitoring body fat. (Merchandising).(products on the market)(Brief Article)

NEW YORK -- Americans are increasingly coming to believe that excess body fat, rather than excess pounds, represents the greatest threat to their health.

That realization in turn is creating a growing market for body fat monitoring devices, which are designed to make it easier for people to get an accurate sense of their body fat percentage.

Obesity has traditionally been measured through formulas that use the ratio between height and weight to calculate body mass. Such formulas fail to take into account differences in body type. Body builders and other athletes, for example, typically fool such formulas because, although they may have little body fat, they appear ...

Related newspaper, magazine, and journal articles:

See all results. Or, try our Advanced Search.

Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 60 million articles! Access over 3,500 publications with a FREE trial!