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Article: British Eurosport offers viewers unique opportunity to interact with coverage via SMS.
- Article from:
- M2 Presswire
- Article date:
- January 24, 2002
CopyrightCOPYRIGHT 2002 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-24 January 2002-EUROSPORT: British Eurosport offers viewers unique opportunity to interact with coverage via SMS (C)1994-2002 M2 COMMUNICATIONS LTD
RDATE:24012002
British Eurosport today announced it would offer viewers the unique opportunity to interact with the channel's coverage on major sporting events via an SMS text messaging service.
In partnership with SMS interactive specialists, DISTERFORA Mobile, British Eurosport will now provide a dedicated interactive offering, allowing viewers to text in competition answers, coverage requests and opinions.
This brand new offering for 2002 was initiated during the ...