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Article: Filene's Basement Rebounds by Returning to Its Roots.
- Article from:
- Knight Ridder/Tribune Business News
- Article date:
- March 13, 2002
CopyrightCOPYRIGHT 2002 Knight-Ridder/Tribune Business News. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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By Teresa F. Lindeman, Pittsburgh Post-Gazette Knight Ridder/Tribune Business News
Mar. 13--In the contact sport of bargain wedding gown shopping, few retailers rival Filene's Basement.
Brides and their teams camp out in the bleary hours of the morning. They wear leotards to avoid waiting for dressing rooms and use whistles to signal through the madness. The doors open, everyone storms the place.
"They don't care where you are or who you are," said Alan Schlesinger, a man who carries around the weighty titles of president and chief executive officer. "They will knock you down if you're in front of those racks."
It makes for great TV ...