Article: ABS-OLUTELY FABULOUS : TONE THESE MUSCLES TO SAVE YOUR BACK AND GET YOU NOTICED AT THE BEACH.(L.A. LIFE)

Byline: Lisa Lytle Orange County Register

You see it happen at the beach or by the pool. Man or woman walks by, waiting to exhale. It's the ``gotta-suck-in-that-gut'' phenomenon that happens every summer.

Abdominal muscles are the No. 1 body part people try to ``fix'' before and during the swimsuit season, fitness experts say.

The demand for abs videos, for example, increases by 20 percent to 30 percent in the months just before summer, said Jill Ross, director of customer service at Collage Video, a direct-mail service for exercise videos in Minneapolis. At Gold's Gym in Huntington Beach, head personal trainer Bill Howard said that at this ...

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