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Article: TV Marti has no viewers -- it's time to shut it down. (Television).(Brief Article)
- Article from:
- Columbia Journalism Review
- Article date:
- March 1, 2002
- Author:
CopyrightCOPYRIGHT 2002 Columbia University, Graduate School of Journalism. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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In January, Columbia Journalism School professor Richard C. Wald and I, and our wives, traveled through much of Cuba. I asked people we encountered there what they think of TV Marti, the U.S. government's television station that's supposed to beam an uncensored view of the news to Cubans. I raised the question in Vinales in the west, in Havana (TV Marti's main target), Cienfuegos, Camaguey, Trinidad, and Santiago de Cuba in the east. And I found nobody who's ever seen it.
My unscientific research echoed the findings of a far more reliable study, conducted in August 2001 for the Broadcasting Board of Governors, which oversees Radio and TV Marti. It asked one ...