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Article: Ad Age Group acquires AdCritic.com.(Brief Article)
- Article from:
- Advertising Age
- Article date:
- April 1, 2002
CopyrightCOPYRIGHT 2002 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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[new york] The Ad Age Group, publisher of Advertising Age, Ad Age Global and Creativity, acquired AdCritic.com, the Internet's leading provider of access to TV commercials online. Terms of the purchase were not disclosed.
The highly popular AdCritic Web service will be relaunched as part of the Ad Age Group network of industry Web sites, the advertising industry's No. 1 provider of online industry news, data and research.
``The addition of AdCritic's commercial archives and multimedia technology will be a tremendous complement to the round-the-clock news we already provide,'' said David Klein, publishing and editorial director of the Ad Age Group. ...