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Article: BT business officially jargon-free; "Talking Business" customer magazine recommended by Plain English Campaign.
- Article from:
- M2 Presswire
- Article date:
- April 9, 2002
CopyrightCOPYRIGHT 2002 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-9 April 2002-BT: BT business officially jargon-free; "Talking Business" customer magazine recommended by Plain English Campaign (C)1994-2002 M2 COMMUNICATIONS LTD
RDATE:09042002
The first ever recommendation awarded to a magazine aimed at business users has been given to BT Business's "Talking Business". The accreditation of the customer magazine for BT's small and medium-sized business customers has proved that BT Business practices what it preaches, following the recent launch of its new "Business Sense" advertising campaign, which urges customers to reject business jargon in favour of practical solutions.
The ...