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Article: American Express launches 'service decade' in restaurants nationwide. (American Express Travel Related Services Company Inc.)
- Article from:
- PR Newswire
- Article date:
- May 22, 1990
CopyrightCOPYRIGHT 1990 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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AMERICAN EXPRESS LAUNCHES 'SERVICE DECADE' IN RESTAURANTS NATIONWIDE
CHICAGO, May 22 /PRNewswire/ -- The 1990 diner will be less intrigued by "status" and "trendiness" and more concerned with traditional values such as quality of food, reasonable costs and particularly, improved service, according to a study released today at the annual National Restaurant Association Show.
With half the American adult population eating out on a typical day, the dining experience in the 1990's will play a major role in the quality of life, according to Bonnie Schwartz, director of restaurant marketing for American Express(R) Travel Related Services. "Dining takes on ...