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Article: Mardi Gras worth millions to Coast businesses.(Brief Article)
- Article from:
- The Mississippi Business Journal
- Article date:
- February 11, 2002
- Author:
CopyrightCOPYRIGHT 2002 Dolan Media Company. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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MISSISSIPPI GULF COAST -- Those plastic beads, aluminum doubloons and other colorful throws eagerly sought by Mardi Gras revelers may not seem worth much on the surface, but their real value is undisputed: the multitudes of parade-goers they attract have a multi-million dollar impact.
"We generally estimate that on any given day there are 65,000 tourists here on the Mississippi Gulf Coast," said Jolie Spears, media relations manager for the Mississippi Gulf Coast Convention and Visitors Bureau. "In the past, we've had more than 100,000 people here for Mardi Gras. If they each spend $100 a person while they are here -- and that's an extremely low-ball estimate -- ...