Article: More women than men (age 18-24) report having been worried about getting caught during their first kiss. (Research Notes).(Brief Article)

Article: Research notes.(Brief Article)
Marketing to Women: Addressing Women and Women's Sensibilities;  October 1, 2004 ;     656 words ...* Women (10%) are almost twice as likely as men (6%) to say they'd spend more than 10 minutes filling out questionnaires about their tastes and interests in order to receive personalized online content. Men (19%) are almost twice as likely as women (11%) to say they wouldn't answer such a

Article: Research Notes.(Brief Article)
Marketing to Women: Addressing Women and Women's Sensibilities;  July 1, 2002 ;     298 words ...In dating relationships, women are more likely than men to initiate a breakup. They are also more likely to break up with a partner via e-mail. (Match.com phone: 415-913-3136)

Article: RESEARCH NOTES.(Brief Article)
Marketing to the Emerging Majorities;  June 1, 2000 ;     700+ words ...Computer Ownership Increases Among Latinos In the past two years, household computer penetration has increased approximately 68% among Hispanics, compared to 43% in the general population, according to Cheskin Research. Currently, 42% of Hispanic households have a computer. Despite the increase in

Article: Research notes.(Brief ...
Employee Benefits;  February 1, 2001 ;     700+ words ...Customised by 2003 Towers Perrin research shows that the top companies in Europe see an increasing opportunity for employees to customise their rewards packages by 2003. None of the companies offered much flexibility now, but 22% felt it would be high in 2003. * For a summary of the report, call

Article: RESEARCH NOTES.(Brief ...
Marketing to the Emerging Majorities;  February 1, 2001 ;     700+ words ...Asian And Latino Youth Population On The Rise The number of Hispanic and Asian children in the U.S. is expected to increase significantly between 2001 and 2010, while the number of black and white children will drop during the same time period, according to the U.S. Census Bureau. The Asian

Article: Mediamark Research. (Research Notes).(Brief ...
Marketing to Women: Addressing Women and Women's Sensibilities;  December 1, 2002 ;     490 words ...A separate study by Mediamark Research finds that 79% of women are the primary shoppers for their households. (Mediamark Research; phone: 212-884-9200)

Article: Duke University. (Research Notes).(Brief ...
Marketing to Women: Addressing Women and Women's Sensibilities;  October 1, 2002 ;     451 words ...Among women 65 and older, those who are mildly depressed are 60% less likely to die soon than those who are not depressed. (Dr. Dan Blazer, Duke University; phone: 919-684-4128; e-mail: blaze001@mc.duke.edu)