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Article: Kraft Macaroni & Cheese celebrates its 65th anniversary. (Newsbites).
- Article from:
- Food Processing
- Article date:
- April 1, 2002
- Author:
CopyrightCOPYRIGHT 2002 Putman Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Introduced in 1937, Kraft Macaroni & Cheese was one of the first packaged meals. Marketed with the slogan "A Meal for Four in Nine Minutes," it was a hit right out of the box, so to speak, selling an incredible 9 million boxes in 1937 at 19 cents each. To put the price in perspective, $1 was equivalent to $12.29 today, steak sold for 26 cents a pound, a ...