Article: Business opportunities in Eastern Europe sail with warm winds of historic change. (forecast for 1992 EEC integration and frozen food industry marketing)

Business Opportunities in Eastern Europe Sail With Warm Winds of Historic Change

Trade barriers between East and West have crumbled along with the Berlin Wall in recent months, but many questions need to be answered about how many hurdles remain. While commercial interests have been increasingly viewing the Soviet Union with immense interest - due in no small part to its potentially great consumer market - the revolutionary unraveling of the East bloc that began last fall is providing many new opportunities. Planners from many companies are presently in conference rooms, working on programs for these new markets and sources of supply.

Indeed, the term ...

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