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Article: Have the Summer of Your Life With Multi-Platnium Recording Artist Jo Dee Messina and Slim-Fast; - Slim-Fast Sponsors Country Singer's Summer Tour -.
- Article from:
- PR Newswire
- Article date:
- May 7, 2002
CopyrightCOPYRIGHT 2002 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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WEST PALM BEACH, Fla. -- Slim-Fast Foods Company announced today that Slim-Fast will be the presenting sponsor of multi-platinum recording artist Jo Dee Messina's It's Your Life summer concert tour.
The tour, which is a collaborative effort between Jo Dee Messina and Slim-Fast Foods Company, is specifically designed to be a motivating experience for Jo Dee's fans. The Jo Dee Messina It's Your Life Tour embodies a message of empowerment and is orchestrated to enable Slim-Fast to connect with consumers through music and educational kiosks.
"Our goal was to team-up with an artist who shares the same commitment to a healthy lifestyle as we do," said Marc ...