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Article: ICR, Gaming Industry Observer Will Survey Atlantic City Visitors.
- Article from:
- PR Newswire
- Article date:
- May 15, 2002
CopyrightCOPYRIGHT 2002 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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MEDIA, Pa. -- The nationally recognized marketing research firm, ICR / International Communications Research, has teamed up with Michael Pollock's Gaming Industry Observer to offer a new survey research product that targets recent Atlantic City visitors. The survey will target households from Connecticut through Washington, DC, in which the adult respondent has visited Atlantic City at least once in the past 3 months.
ICR will conduct the research. Gaming Industry Observer (http://www.gamingobserver.com/) -- an award-winning newsletter that tracks trends in the gaming industry -- will assist clients in analyzing the data.
ICR ...