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Article: Snapping up soap awards. (Newspapers Magazines).('What's On TV' to sponsor British Soap Awards 2002)(Brief Article)
- Article from:
- Grocer
- Article date:
- May 18, 2002
CopyrightCOPYRIGHT 2002 William Reed Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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What's on TV, the biggest circulation news stand title, is to be the official magazine and party sponsor of ITV's British Soap Awards 2002, for the fourth successive year.
And, for the first time since the partnership with Carlton was formed in 1999, the magazine will have two on-air named awards -- the What's on TV magazine awards for Sexiest Male and Sexiest Female.
The British Soap Awards was the highest-rating entertainment show on TV last year. As sole sponsor of the after-show party, the magazine will also have exclusive rights to all party photographs, which ...