Article: The multinational and the "new stakeholder": examining the business case for human rights.

I. INTRODUCTION

There was once a time in the United States when corporate executives were white men in suits, men who had to think of nothing other than maximizing the profits of their companies--companies whose only stakeholders were shareholders.

Some of the realities of doing business in the global economy include the concerns of new stakeholders such as these:

* Soccer moms who refuse to buy a famous line of soccer balls after reading reports that they are hand sewn in Pakistan by children. (1)

* Talented African-American MBAs who will not interview with a company because it has a poor record of promoting minorities; (2)

* ...

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