Article: Long live the King; Elvis Presley died 25 years ago but, with the help of a television commercial starring Eric Cantona, he has been discovered by a new generation of fans. Adam Sweeting examines the enduring appeal of the King.

Byline: ADAM SWEETING

Although the nation has been dancing in the streets and flinging its hats in the air to celebrate the Queen's Golden Jubilee, Her Majesty hasn't totally cornered the market in royal celebrations this year. On August 16, it will be the 25th anniversary of the death of the king of rock 'n' roll, Elvis Presley.

At the time of his death in 1977, Elvis had become a tragic shadow of the sexy, hip-swivelling rocker who took America by storm in the mid-Fifties.

Despite this, the legend of Elvis still burns brightly. It even has the power to attract new fans who weren't born when he died, aged 42, at his home, Graceland, in ...

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