Article: HIS MESSAGE IS TIMELESS - BUT TONED TO THE TIMES LOCAL CRUSADE REFLECTS CAREER.(NEWS)

Byline: Eigelbach Post staff reporter

some ways, the Rev. Billy Graham's crusades in Cincinnati represent a microcosm of the evangelist's 50-plus-year career.

He was here fresh out of the gate in 1951, two years after his Los Angeles mission and newspaper publisher William Randolph Hearst had made him a national figure, a whirl of arms and legs who talked so fast that some called him ''God's machine gun.''

He returned in 1977 as the ''lion of evangelism,'' a preacher who had the ear of presidents and had expanded his mission field to include the entire globe.

And as he readies for what surely will be his last Cincinnati mission next ...

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