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Article: Weight Watchers stops competition from running misleading advertisements. (Weight Watchers International Inc.)

Article from:
PR Newswire
Article date:
September 12, 1990
Copyright

WEIGHT WATCHERS STOPS COMPETITION FROM

RUNNING MISLEADING ADVERTISEMENTS

JERICHO, N.Y., Sept. 12 /PRNewswire/ -- Weight Watchers International, a wholly owned subsidiary of the H.J. Heinz Company, today announced it has successfully enjoined certain Stouffers Food's advertising for Lean Cuisine entrees featuring "Weight Watchers Exchanges" and other misleading information.

"We're very pleased with the decision," commented Charles M. Berger, president, Weight Watchers International. "The judge's decision affirmed the validity, strength and significance of the Weight Watchers trademark.

The advertisements in ...

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