Article: IPC's connect reshapes to drive sales. (Newspapers Magazines).(IPC Media)(Brief Article)

IPC Media is restructuring its Connect publishing division--the department that publishes its women's weekly titles such as Woman and Chat.

Connect will now be divided into four core sectors: classic, mature, easy entertainment and celebrity. There will also be a teen sector to include titles such as Mizz.

Publishing director Sandy Gale said the move would help retailers drive sales: "IPC Connect is the market leader in women's weeklies--the single biggest magazine sector in the UK--and this makes us ...

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