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Article: How small town America made Casey's a big name. (Casey's General Stores Inc.)
- Article from:
- National Petroleum News
- Article date:
- September 1, 1990
- Author:
CopyrightCOPYRIGHT 1990 M2Media360. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Casey's operates in eight Midwestern states but is more highly visible in three-Iowa, Illinois and Missouri-than in the other five-Kansas, Minnesota, Nebraska, South Dakota and Wisconsin. Despite the seeming difficulty of trying to do business in hundreds of small marketplaces with big landscape voids throughout, Casey's officials believe its future is as solid in the coming as the past and present were in the making.
Coming at a time when much of the C-store industry and especially the top companies are having financial and retrenchment problems, this is bright news in its own right. Objectively speaking, however, Casey's projections aren't simply rhetoric and ...