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Article: U.S. nonwovens in Europe. (need for increased overseas manufacturing and marketing) (includes related articles)
- Article from:
- Nonwovens Industry
- Article date:
- March 1, 1990
- Author:
CopyrightCOPYRIGHT 1990 Rodman Publishing. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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You have to be in the game to win.
It is that simple when you are discussing the U.S. nonwovens industry and its need to continue to expand its scope of operations into the rapidly changing European market. Rarely has there been a time when the world's economic attention has focused so sharply on one market as it is currently on Europe and the sweeping transformations underway with the 1992 initiative and the opening of Eastern Europe to the west.
The U.S. nonwovens industry in the past decade has certainly not been blind to the opportunities that have presented themselves across the Atlantic. Throughout the 1980's all of the major producers, in search ...