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Article: Bar codes are sales tools: when you think of bar codes, think about customers gained, not dollars spent. (includes directory of bar code product sampler)
- Article from:
- Industrial Distribution
- Article date:
- May 1, 1990
- Author:
CopyrightCOPYRIGHT 1990 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Bar codes are sales tools
When you think of bar codes, think about customers gained, not dollars spent.
The first rule for gaining customers is to find out what they want. Rule two is to give it to them at a profit.
You know that providing quick delivery, filling orders accurately, delivering on-time, and pricing competitively is the best way to keep existing customers and win new ones. Bar codes help you do just that.
Fast, accurate and "true to description" delivery is a direct result of accurate inventory records. Bar code assisted physical inventory and cycle counting bring the rate of inventory accuracy to better than 99%--all of ...