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Article: Coated paper outlook. (Folio: Source Book 1991)(includes related article on paper grades)
- Article from:
- Folio: the Magazine for Magazine Management
- Article date:
- January 1, 1990
- Author:
CopyrightCOPYRIGHT 1990 Copyright by Media Central Inc., A PRIMEDIA Company. All rights reserved. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Coated paper outlook Every publisher knows the importance paper plays in establishing budgets and planning productions. Increases and decreases in paper supply--and consequently, price--have a significant impact on the health of a magazine's bottom line. With that in mind, this analysis of the coated paper supply situation as it is now and as we project it to be is offered as a guide to publisher who are planning for their paper needs.
Coated papers imported into the United States increased considerably lately, confirming that coated markets have truly become international in flavor. The growth rate recorded by imports for the most recent year analyzed was 18.4 ...