Article: Gillette Stadium is New Name for New Home of the New England Patriots and New England Revolution; Gillette and The Kraft Group sign a 15-year agreement.

Business Editors and Sports Writers

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BOSTON and FOXBORO, Mass.--(BUSINESS WIRE)--Aug. 5, 2002

The Gillette Company and The Kraft Group today announced a 15-year agreement that gives Gillette exclusive naming rights to the home stadium and sports complex here of the Super Bowl Champion New England Patriots of the National Football League and the New England Revolution of Major League Soccer.

The announcement was made at an afternoon press conference held by James M. Kilts, chairman and CEO, The Gillette Company, and Robert Kraft, chairman, The Kraft Group.

Under the agreement, ...

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