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Article: Homewood Suites by Hilton Launches New Advertising Campaign.
- Article from:
- Business Wire
- Article date:
- August 8, 2002
CopyrightCOPYRIGHT 2002 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Business Editors
MEMPHIS, Tenn.--(BUSINESS WIRE)--Aug. 8, 2002
Homewood Suites(R) by Hilton is launching a new national print advertising campaign today to showcase the brand's identity as being an upscale, residential-style, all-suite hotel that appeals to both business and leisure travelers. "My Homewood," the theme for the ad campaign, positions Homewood Suites by Hilton as offering an ideal second-home environment that allows guests the flexibilty and convenience to enjoy their own idea of comfort.
"My Homewood" represents how guests can be themselves by enjoying the spaciousness and homelike amenities at Homewood Suites by Hilton, and by ...