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Article: Plantronics: comfort, fit drive headset sales leader. (Vendor's View).(top 10 cellular headsets ranked by sales)(Brief Article)(Statistical Data Included)
- Article from:
- TWICE
- Article date:
- July 22, 2002
- Author:
CopyrightCOPYRIGHT 2002 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SANTA CRUZ, CALIF. -- Hitting the top of the best-selling cellular headsets chart, Plantronics' M110 was the retail dollar and unit volume leader from May 2001 through April 2002, according to sales data figures provided by NPD Techworld.
Popular for lots of reasons, according to Lori Langona, product manager for mobile communications at Plantronics, maker of the headset, the M110 is "styled uniquely and is aesthetically pleasing, offering more than a majority of products do at a similar price point," said Langona.
Plantronics, based here, known for its product ergonomics, according to Langona, concentrates on "comfort and fit" in the M110. "The ...