Article: The role of human resource management in the cooperative strategy process. (Articles).

Cooperation between firms has become one of the main strategic vectors for many companies. The greater advantages and fewer inconveniences it offers in contrast with other alternatives are undoubtedly behind this boom. Despite the growing importance strategic alliances are acquiring, many of them still fail (Kogut, 1989; Das & Teng, 2000, pp. 79-80). The high failure rate is partly caused by problems and circumstances that escape the reach and influence of executives and are difficult or impossible to solve. Directing and managing a strategic alliance, in which one has to control and coordinate the resources of several firms, can be even more difficult when the alliance ...

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