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Article: Books/magazine. (Nonfoods Handbook: Advertorial).
- Article from:
- Grocery Headquarters
- Article date:
- August 1, 2002
- Author:
CopyrightCOPYRIGHT 2002 MacFadden Communications Group LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Sales continue to rise in the books/magazine category in grocery. Victor Longworth, vice president of mass market sales for Antioch Publishing, points to product repositioning and new selections as the cause.
What is the current status of the books/magazine category in supermarkets? Are sales growing?
Victor Longworth: Sales in supermarkets within the books/magazine category edged up slightly in 2001 and so far this year, according to Information Resources Inc. (IRI). The overall gain of approximately 2% compared favorably to the 0.1% increase in total book sales in the U.S. market. Books and magazine sales amounted to over $2 billion in the supermarket ...
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Article: United Commerce Service -UCS- Announces Strategic Alliance With ...
Business Wire;
September 17, 2002 ;
700+ words
... ... Access to Music, Videos, DVDs, Games, Books and Magazines United Commerce Service ... branded music, videos, DVDs, games, books and magazines. Under the terms of the ... moviegoers a tremendous variety of movie-related products at low prices, all conveniently located ...
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