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Article: Innovative Torengos(R) Tortilla Chips' Packaging Receives Kudos from Both DuPont and Consumers.
- Article from:
- PR Newswire
- Article date:
- August 12, 2002
CopyrightCOPYRIGHT 2002 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The Procter & Gamble Company today announced that on Friday, August 9, 2002 in Philadelphia, Torengos Tortilla Chips(R) were presented with a prestigious Gold Level DuPont Award for packaging innovation. The DuPont Award is given to products that make possible or better the use of plastic packaging materials.
The Torengos package is a great example of the strong collaborative effort between Procter & Gamble's design and engineering expertise. It has resulted in a package that is a key pillar for communicating the equity of the brand. Torengos tortilla chips are packaged in a blow-molded triangular canister with a resealable lid to help keep its tortilla chips ...