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Article: Austria's chances in the market of the 90's. (coffee trade)
- Article from:
- Tea & Coffee Trade Journal
- Article date:
- June 1, 1990
- Author:
CopyrightCOPYRIGHT 1990 Lockwood Trade Journal Co., Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Austria's chances in the market of the 90's
To a country the size of the U.S., a small nation like Austria (covering 32,376 square miles, about the size of South Carolina) with a population of just 7.5 million (roughly the same as New Jersey) may seem economically and politically unimportant. However, given the same per capita consumption of coffee as Austria, the U.S. would have to import 42-45 million 60 kg bags of green coffee and 75,000 to 80,000 metric tons of black tea, herb tea and fruit tea each year.
A look at Austria's foreign trade position shows that in 1989, we imported about $42.8 billion of merchandise and exported to the tune of about $35.8 ...