Article: Creative director appointment at AI. (Moving People).(Bo Hellberg joins Arnold Interactive)(Brief Article)

Article: BREAKING NEWS: Bo Hellberg joins Tribal DDB ...
New Media Age;  April 9, 2009 ;     590 words ...Bo Hellberg, former creative director of Ogilvy Interactive, has joined Tribal DDB Paris as executive creative director. He left Ogilvy after five years as part of a wave of job losses across Ogilvy Group UK in January. Previously he worked ...

Article: AnswerThink. (News).(Bo Hellberg leaves to join ...
Design Week;  August 15, 2002 ;     488 words ...Arnold Interactive has appointed Bo Hellberg as creative director. Hellberg joins from AnswerThink where he was creative director Europe.

Article: E-MAIL MARKETING: Creativity cuts through the clutter.
Marketing Week;  March 2, 2006 ;     700+ words ... ... uptake in broadband. Dan Douglass, executive creative director at FCBi London and FCBi Europe, argues that ... advanced content, "he says. OgilvyOne digital creative director Bo Hellberg says: "When advertisers move into the digital ...

Article: INTERACTIVE TV: Squeezed out?(forecast of interactive television ...
New Media Age;  January 26, 2006 ;     700+ words ... ... offering as an integrated agency," says Bo Hellberg, creative director at Ogilvy Interactive, the digital arm of ... campaign in its entirety," says Jon Williams, creative director of global full service outfit Wun

Article: Hellmann's shakes up web content.(Brief article)
New Media Age;  October 4, 2007 ;     700+ words ... ... for the brand, which competes with brands such as Kraft, Tesco and Marks & Spencer mayonnaises. Bo Hellberg, creative director of Ogilvy Interactive, said: "We wanted to get people involved. Mayo has got a blokey feel to it, and ...

Article: Sunsilk uses viral to target young women.(Ogilvy Interactive UK, ...
New Media Age;  February 23, 2006 ;     700+ words ... ... women on the Unilever mailing list. It features a male model who can be made to cavort around a shower. Bo Hellberg, creative director of Ogilvy Interactive, said the campaign was part of a long-term objective to establish Sunsilk as a ...

Article: Industry calls on IPA to enforce pitch rules.(Institute of ...
New Media Age;  April 19, 2007 ;     700+ words ... ... proposing industry-wide alliances to introduce pitch fees and enforce standards (NMA 12.04.07). Bo Hellberg, creative director at Ogilvy, said that the responsibility for changing agency/client relationships lies with trade bodies ...