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Article: McCann to launch Xbox in Asia.(The World: Ad Age Global News & Data; McCann-Erickson Worldwide and Universal McCann to handle ads for Microsoft's video game)(Brief Article)
- Article from:
- Advertising Age
- Article date:
- September 30, 2002
- Author:
CopyrightCOPYRIGHT 2002 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Normandy Madden
[hong kong] Microsoft Corp. named Interpublic's McCann-Erickson Worldwide and Universal McCann to handle the launch of the Xbox video-game console in South Korea, Hong Kong, Singapore and Taiwan ...
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