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Article: Environmental supply-chain innovation.
- Article from:
- Greener Management International
- Article date:
- September 22, 2001
- Author:
CopyrightCOPYRIGHT 2001 Greenleaf Publishing. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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This paper proposes a model describing why firms should invest in environmental supply-chain innovation or `green supply' activities. It argues that large, high-profile companies are under pressure from a wide range of stakeholders to improve their environmental performance. In contrast, small supplier firms are under less pressure but are highly influenced by the demands of their customers. The model attempts to demonstrate that firms invest in environmental supply-chain innovation because suppliers with poor environmental practices can expose the customer firm to high levels of environmental risk. However, implementation is dependent on environmental pressure, firm ...