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Article: Supply chain strategies for shippers in a difficult economy. (Shipping Lanes).
- Article from:
- World Trade
- Article date:
- October 1, 2002
- Author:
CopyrightCOPYRIGHT 2002 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The shippers and consignees highlighted in this month's WORLD TRADE MAGAZINE are not only giants in the industries they represent, but dominant customers for transportation and logistics companies worldwide. Many of these companies have experienced significant business growth during the boom years of the 1990's, expanding global sourcing and markets, and building quite complex supply chains. What should the international supply chain look like with a world economy more like the 1960's than the 1990's--no expansive economic growth, cautious consumers and low consumer confidence, and companies having to work hard to earn the required returns for shareholders? In short, how ...