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Article: Vending machines tested in adult venues. (Industry News: Marketing Strategies).(Brown and Williamson Tobacco Corp. tests cigarette vending machines in bars, nightclubs)(Brief Article)
- Article from:
- National Petroleum News
- Article date:
- October 1, 2002
CopyrightCOPYRIGHT 2002 M2Media360. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Brown & Williamson Tobacco Corporation, Louisville, Ky., is testing a new, high-tech cigarette vending machine in bars and nightclubs in Los Angles and Cleveland.
The new machines, according to the company, use a double-check age-verification process known as "E-Check," which allows a sale only after age is verified electronically through a valid driver's license and credit card. At the same time the new vending machines feature five different computer-generated talking sales people who engage consumers in "edgy dialogue."
The ...