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Article: Shops join pitch for Games, Super Bowl.(News)(New York City vies to be host to Super Bowl, 2012 Summer Olympics)
- Article from:
- Advertising Age
- Article date:
- October 28, 2002
- Author:
CopyrightCOPYRIGHT 2002 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: RICH THOMASELLI
Ad agencies and executives on both coasts will play a big part this week in helping to decide the fate of two high-profile sporting events: the Super Bowl and the Olympics.
Through the pro bono efforts of Donny Deutsch, chairman-CEO of Interpublic Group of Cos.' Deutsch, and several other prominent New Yorkers, a presentation will be made Oct. 30 to National Football League owners pitching them on the New York area as a venue for a future Super Bowl. The presentation will be given at the league's two-day fall meetings on behalf of the New York Giants and Jets. The Washington Redskins will also offer their city as a candidate.
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