Chapter 17: growth through international expansion.

MANY FAST-TRACK GROWING COMPANIES HAVE decided to go global as a critical component of their overall expansion strategy. Companies of all sizes and in different industries have ventured abroad as pioneers of doing business in the global village, and have often discovered receptive and lucrative new markets. Many countries, even developing ones, view the expansion of U.S. companies into global markets through partnering, alliances, franchising, licensing, distribution and other methods not only as a way to import U.S. products and services, but also as a readily acceptable source of technological development and system support that introduces know-how to their fledgling business ...

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