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Article: Thailand's corporate travel focus. (Tourism Asia).
- Article from:
- Business Asia
- Article date:
- October 1, 2002
- Author:
CopyrightCOPYRIGHT 2002 First Charlton Communications Pty Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Mention Thailand and the mind immediately wanders towards images of backpackers and tropical vistas made famous in movies such as The Beach.
But in the past few years, tourism in Thailand has expanded beyond this stereotype to include a more corporate type of traveller.
Infrastructure improvements within the country, along with initiatives such as the Bangkok Skytrain, have attracted a growing market for MICE (Meetings, Incentives, Conventions and Exhibitions).
The major centres of Bangkok and Phuket remain at the top of the popularity list for conference and incentive travel, according to Tourism Authority of Thailand (TAT) marketing manager for ...
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