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Seeing 20/20: the return on investment for horizontal carousels came into focus quickly for contact lens manufacturer CooperVision. (DC Profile).

Whenever you make a major equipment purchase for your DC, you do so with an eye on your return on investment (ROI). And the sooner the better. That's exactly what CooperVision, the world's fourth largest contact lens manufacturer, got - an 18 month return on its investment on four horizontal carousels.

What's more, the DC was able to turn what had been one of the most unproductive areas of the warehouse--picking and replenishment--into "the best part of the business," says Joe Stannard, vice president of logistics at the Rochester, N.Y.-based lens manufacturer. "Our pickers are much more efficient now and our replenishment has improved tremendously," he says. "With the ...

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