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Article: Thai Pop Singer Launches Chicken Rice Franchise.
- Article from:
- Knight Ridder/Tribune Business News
- Article date:
- December 4, 2002
CopyrightCOPYRIGHT 2002 Knight-Ridder/Tribune Business News. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Bangkok Post, Thailand Knight Ridder/Tribune Business News
Dec. 4--Pop singer Ruangsak "James" Loychusak has entered the food business with the launch of his own James Chicken Rice brand, to be introduced in a franchise system with a sales target of 100 food carts within three months.
Kriangkrai Chamnanpaisarn, managing director of James Chicken Rice Co, said the company had received 40 inquiries to date from prospective franchisees.
The company was registered with capital of one million baht and is wholly owned by the heartthrob, whose khao man kai (chicken rice) song topped the charts a few years ago.
A franchisee will pay ...