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Article: Revisiting Southeast Asia's Prepaid Boom -- New Opportunities and New Dangers.
- Article from:
- M2 Presswire
- Article date:
- December 16, 2002
CopyrightCOPYRIGHT 2002 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-16 December 2002-Research and Markets Ltd: Revisiting Southeast Asia's Prepaid Boom -- New Opportunities and New Dangers(C)1994-2002 M2 COMMUNICATIONS LTD
RDATE:12162002
Over the past five years, the introduction of prepaid mobile services has been the most dramatic event in the Southeast Asian mobile industry. This White Paper presents a conceptual framework to help explain the prepaid phenomenon and then, using this framework, recount and examine the growth of prepaid services in Southeast Asia, illustrating where each market is along the wave, where opportunities and dangers lie along the wave, and what strategy operators can adopt to ...