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Article: Showroom Shuffle.(Miami International Merchandise Mart)
- Article from:
- WWD
- Article date:
- December 18, 2002
- Author:
CopyrightCOPYRIGHT 2002 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Merri Grace McLeroy Florida's premier mart is shaking things up, as it reconfigures immediate delivery and permanent wholesale showrooms.
Miami International Merchandise Mart embarked on an elaborate construction project this year, a renovation designed to separate immediate delivery and permanent wholesale businesses - a sticking point in the future growth of the trade show business.
Immediate delivery showrooms, located prominently on the first floor, did increase everyday traffic, especially buyers from South America and the Caribbean. But the showrooms, which grew during the Nineties, also drew criticism from wholesale sales representatives ...