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Article: Hakuhodo takes stake in U.K. shop.(Mustoe Merriman Herring Levy)(Brief Article)
- Article from:
- Advertising Age
- Article date:
- December 16, 2002
CopyrightCOPYRIGHT 2002 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Ali Qassim
[london] Hakuhodo, Japan's second biggest ad agency after Dentsu, is buying 49% of independent London agency Mustoe Merriman Herring Levy, to be renamed Mustoes. The deal comes a week after Hakuhodo ...
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Article: Hakuhodo takes chunk of MML: Japanese giant follows merger with ...
Marketing Week;
December 12, 2002 ;
700+ words
... ... Japan's second-largest agency, has made a surprise move In acquiring a 49 per cent stake in London-based ad agency Mustoe Merriman Levy (MML) for an undisclosed sum. Until now, Hakuhodo's presence In the UK has been restricted to a small London ...
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