Article: Warner Bros. Consumer Products and Electronic Arts Announce Co-Publishing Agreement for Movie-Based Game Looney Tunes: Back In Action; Title to Be Developed for Multiple Consoles by Warthog.

Business Editors & High-Tech/Entertainment Writers

BURBANK, Calif.--(BUSINESS WIRE)--Jan. 21, 2003

Warner Bros. Consumer Products announced today an exclusive co-publishing agreement with Electronic Arts (Nasdaq:ERTS) to produce, market and distribute Looney Tunes: Back In Action, a video game to be released on multiple platforms day and date with the upcoming live action feature film starring the Looney Tunes characters. The partnership marks the first time Warner Bros. Consumer Products has partnered to co-publish a video game title. UK-based Warthog is developing the game based on the film, which will debut in November 2003.

Warner Bros. ...

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