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Article: Pushing back the desktop frontier: or...how the desk was won!
- Article from:
- Communication World
- Article date:
- November 1, 1990
- Author:
CopyrightCOPYRIGHT 1990 International Association of Business Communicators. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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PUSHING BACK THE DESKTOP FRONTIER OR ...HOW THE DESK WAS WON!
Desktop publishing, a few years ago uncharted territory braved by only a few intrepid pioneers, is today home to a thriving population of industrious communicators, with 97 percent(*) of the respondents to a recent Communication World survey saying that they use desktop publishing, compared to 65 percent in a similar survey last year.
The average survey respondent produces 68 percent of his or her publications on desktop. Even more impressive, 86 percent produce all of their publications in this manner.
The survey was sent to 1,000 IABC members in July 1990. Two hundred and thirty seven ...