Article: AMX switches on with launch of TV division. (News).(AMX Television)(Brief Article)

AMX has launched its first interactive television division, AMX Television, last week to capitalise on the rapid growth in this area.

Former head of BBC Interactive TV and Digital Text Services John Holland has been appointed as director of interactive television to spearhead the launch of the division.

He joins from interactive media and branding consultancy Pittard Sullivan, where he was managing director. Pittard Sullivan ceased trading last week following the demise of its American parent, Pittard Sullivan Inc. Former account director Steve Paul joins AMX Television, with Holland as strategy and marketing director.

AMX Television focuses on ...

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