|
|
Article: Mega Best Selling Author Mark Victor Hansen Teams With Readers Radio to Reshape the Publishing Landscape With the Launch of a Breakthrough Book Selling Model; 'Killer App' Is Chicken Soup for the Entire Publishing Industry, Clearing Huge Road Block for Authors and Ensuring That the Best Books Get to the Market.
- Article from:
- PR Newswire
- Article date:
- February 19, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
LOS ANGELES -- LOS ANGELES, Feb. 19 /PRNewswire/ -- JackStreet Media announced today that the company has teamed with Mark Victor Hansen, co-founder of the best selling Chicken Soup for the Soul series, to launch JackStreet Media's breakthrough book marketing program called the Nanocasting System(TM). The system combines digital broadcasting and a system for hyper-targeting the audience called Nanocasting. Nanocasting has been proven to dramatically increase direct response rates by targeting the most highly receptive audiences. Where broadcasting typically yields a 1 in 100,000 response rate, Nanocasting can yield a much as a 1 in 10 response.
The system has ...
Related newspaper, magazine, and journal articles:
|
|
Article: PR Newswire Entertainment Summary, Wednesday, Feb. 19, 2003.
PR Newswire;
February 19, 2003 ;
700+ words
... ... Silver Star Hotel and Casino LAW069 02/19/2003 12:44 r f bc-CA-JackStreet-Media (LOS ANGELES) Mega Best Selling Author Mark Victor Hansen Teams With Readers Radio to Reshape the Publishing Landscape FLW016 02/19/2003 12:47 r ...
|
|